FSU University Communications and the Office of the Provost hosted the second annual “Newsmakers of the Year” event on Jan. 28 at the Turnbull Conference Center. According to the Associate Vice President of Integrated Marketing & Communications, Dr. Jeanette De Diemar, “the Newsmakers of the Year event was an opportunity to recognize the collaborative efforts between …
CONTINUE READINGTag: Betty Ann Korzenny
COMM Professors Korzenny and Houck recognized as 2013 University Newsmakers
Center for Hispanic Marketing Communication hosts annual advisory board events
The Center for Hispanic Marketing Communication (HMC) at the Florida State University College of Communication & Information (FSU CCI) is the first of its kind in the United States devoted to educating students and professionals in the field of Hispanic marketing and advertising. Faculty and students working with the Center are conducting ground-breaking research and serving as …
CONTINUE READINGKorzennys publish 2nd edition of 'Hispanic Marketing'
Drs. Felipe and Betty Ann Korzenny have published the second edition of their textbook, ‘Hispanic Marketing, Connecting with the New Latino Consumer’. “We decided to work on a new revised and much expanded edition of our ‘Hispanic Marketing’ book because the landscape of marketing and that of the U.S. Latinos has changed dramatically over the …
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