Rodriquez-Mori to speak on libraries and Hispanic marketing at Mexican conference in October

Dr. Howard Rodriguez-Mori, assistant professor at School of Library & Information Studies, College of Communication & Information, The Florida State University, will be the closing plenary session of the IX Trejo Foster Foundation Institute in Chihuahua, Mexico, Oct. 5, 2012. His paper is titled “What can libraries learn from Hispanic Marketing? An interdisciplinary analysis.”

The research focus of Rodriguez-Mori’s work is on the influence of interpersonal, social, ethnic and cultural factors on information-seeking behavior. He served on the faculty of Simmons College, the University of Arizona, the University of Denver and Wayne State University. He is an experienced public librarian (Orlando Public Library, Florida, and the Arapahoe Library District, Colorado) and academic librarian (UA and FSU Libraries) in the areas of diversity, reference and outreach.

Rodriguez-Mori earned his Ph.D. at Florida State University in 2009 with his dissertation, The Information Behavior of Puerto Rican Migrants to Central Florida, 2003-2009: Grounded Analysis of Six Case Studies Use of Social Networks During the Migration Process. He earned his MLIS at FSU (2001) and holds both a Master’s in Library Science and a Bachelor of Arts in Music and Music Education from Universidad Interamericana de Puerto Rico.