Five students from FSU’s Center for Hispanic Marketing Communication (HMC) attended the Cultural Marketing Council (CMC) Annual Summit this June. Jennifer Gordillo, Jessica Juachon, Meng Tian, Ailin Xia, and Wenzhe Yan traveled to the annual event that took place in Dallas, Texas, for three days of immersion in the multicultural marketing industry. Culture-driven marketing was …
CONTINUE READINGCategory: Center for Hispanic Marketing Communication
Students Attend Culture Marketing Council Annual Summit
Sindy Chapa Publishes & Presents Work on Hispanic Marketing
Dr. Sindy Chapa, an assistant professor at the FSU School of Communication, recently presented her work at the Hispanic/Latino Media & Marketing (HLMM) conference. The work Chapa presented at HLMM is a chapter of the recently published book, Latinx Voices: Hispanics in the Media in the U.S. Her chapter provides a general overview of the Hispanic …
CONTINUE READINGEleven Students Selected for Prestigious MAIP Internship Program
The American Association of Advertising Agencies (4As) selected eleven students from FSU’s School of Communication and from FSU’s School of Information for a one-of-a-kind experience this summer through their Multicultural Advertising Internship Program (MAIP). The Program works with advertising agencies across the country to place selected diverse applicants in open internship positions. With a mission “to …
CONTINUE READINGDoctoral Students Present Research, Win Awards
Over 46 College of Communication and Information doctoral students and faculty members gathered at FSU’s Alumni Center Ballroom for the annual Doctoral Student Research Presentation and Reception on November 28, 2018. Twenty posters from the FSU’s School of Communication, School of Information, and School of Communication Science and Disorders competed for travel awards. Winners include: …
CONTINUE READINGComm School Contributes Research to International Association for Media and Communication Research Conference
The 2018 International Association for Media and Communication Research (IAMCR) conference took place in Eugene, Oregon, June 20-24. A dozen FSU School of Communication students, alumni, and faculty attended the conference to present their work. IAMCR conferences address a wide range of topics defined by 31 thematic sections and working groups. Additionally, IAMCR includes a single …
CONTINUE READINGSpring Graduates Earn Multicultural Marketing Communication Certificates
Congratulations to FSU School of Communication spring graduates who earned certificates in Multicultural Marketing Communication from the School’s Center for Hispanic Marketing Communication. The Center offers these certificate opportunities to undergraduate and graduate students at FSU. Undergraduate and graduate students who earn a certificate in Multicultural Marketing Communication 1) acquire the skills necessary to include multicultural …
CONTINUE READINGCenter for Hispanic Marketing Communication Confirms Three New Advisory Board Members
The Center for Hispanic Marketing Communication at Florida State University named Rafael Jaramillo from Emerson, Beth F. Tracy from IBM, and Isaac Muñoz from Southwest Airlines to the organization’s Advisory Board. The Center, which is part of part of the Florida State University College of Communication and Information, is dedicated to educating students and professionals …
CONTINUE READING