Alumnus Michael Goldberg (B.S. ’88) is the CEO of Fort Lauderdale-based Zimmerman, a company that identifies less as an advertising agency and more as a retail growth machine. Zimmerman is home to a rigorous internship program, InfuZion, that teaches students to look at advertising as a creative medium that must also yield significant business results. …
CONTINUE READINGCategory: Media Communication Studies
News from the Media Communication Studies at Florida State University’s College of Communication & Information